Retailers pay for holiday deals as profit forecasts slip

Retailers are starting to pay the price for a discounting binge that was deeper and longer than ever — especially stores that cater to middle-income shoppers.

Look no farther than American Eagle Outfitters Inc. The clothier’s promotions helped boost sales in the past two months by 15 percent to $887 million. But the teen retailer was forced to reduce its fourth-quarter profit forecast on Thursday.

Ditto for Target Corp., J.C. Penney Co. and Kohl’s Corp., which lowered their own fourth-quarter profit forecasts after pouring on the discounts.

“The retailers that cater to the middle class are struggling,” Alison Paul, retail sector leader at Deloitte Touche LLP in Chicago, said in an interview. “Some of them showed great volume numbers, but the proof is in the profit.”

Meanwhile, stores that cater to lower-income shoppers are getting a boost as middle-class consumers trade down.

Discounters Ross Stores Inc., which is based in Pleasanton, Calif., and Framingham, Mass.-based TJX Cos. snagged shoppers seeking discounts on apparel, home goods and accessories.

Ross’ same-store sales gained 9 percent in December, surpassing the average estimate of 4 percent growth, according to Retail Metrics Inc. Sales at TJX increased 8 percent, beating the 2.4 percent estimate.

Americans are spending cautiously amid slow wage growth, limited job gains and depressed real estate values.

One concern is the relatively paltry buying power of young adults, normally prodigious spenders in good times, said Pam Danziger, president at researcher Unity Marketing Inc.

“Middle-of-the-road retailers will continue to struggle to draw consumers in,” Danziger said.

“They’re going to be hampered going forward because 20- and 30-somethings don’t have the money to spend.”

While American Eagle reported that same-store sales gained 12 percent in November and December, the retailer’s “aggressive promotional stance” depressed margins, the company said in a statement.

“For some companies, the profit cut might be worth it because they gained new customers or market share,” said Marshal Cohen, chief industry analyst at NPD Group in Port Washington, N.Y.

“But even this benefit is questionable because people just don’t have more money to spend right now.”

Target, which used such ploys as an “almost last minute sale” on Dec. 8 and 50 percent off the day after Christmas, expects to now earn as little as $1.35 a share. The average estimate of 21 analysts surveyed by Bloomberg was $1.48.

Comparable-store sales rose 1.6 percent last month at the Minneapolis-based chain, missing analysts’ projections for a gain of 3.3 percent.

Macy’s Inc. proved to be one of the few mid-tier retailers to do well as December sales beat estimates and it raised its profit forecast.

Macy’s, the second-largest U.S. department store chain, is skilled at stocking regional stores with appealing merchandise, said Michael Niemira, chief economist at the New York-based International Council of Shopping Centers.

“They’re the exception, because customers identify with Macy’s, and are still loyal in spite of the environment,” Niemira said.

While several retailers that cater to the middle class had to draw shoppers with more discounting than expected, luxury chains continued to increase sales past estimates.

“Luxury consumers are the heavy lifters in the economy, so it makes sense that businesses like Nordstrom and Saks will benefit from their excess spending,” said Unity’s Danziger.

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Pay Jumps 25% for Brazilian Investment Bankers - Bloomberg

Brazilian investment bankers defecting to competitors won pay increases of as much as 25 percent in 2011 amid a shortage of experienced executives in Latin America

Philippines Sees Speedier Offerings of Public Projects After Goals Missed - Bloomberg

The Philippines pledged to speed up a proposed offering of infrastructure projects to investors as President Benigno Aquino seeks investments to shield the economy from a global slowdown.

The government may offer eight to 16 of the so-called public-private partnership projects worth as much as 142 billion pesos ($3.2 billion) this year, Cosette Canilao, executive director of the program, said in an interview in her Manila office yesterday. One contract was awarded last year, against an earlier estimate of as many as 10. San Miguel Corp., Ayala Corp. (AC) and Metro Pacific Tollways Corp. are among companies that have expressed interest in some of the projects, she said.

Cameron Pledges Action to Tackle Excessive Pay in U.K. Financial Services - Bloomberg

U.K. Prime Minister David Cameron pledged more action to deal with

Gilts Climb 17% in 2011, Beating Treasuries, Bunds Amid Europe Debt Crisis - Bloomberg

U.K. government bonds rose for a fourth week, with two- and 10-year yields dropping to records, as investors sought safer assets after European Central Bank loans failed to soothe turmoil in euro-area debt markets.

Gilts completed a second year of gains, returning 17 percent on average and outperforming German bunds and U.S. Treasuries. Ten-year yields (GUKG10) fell yesterday to the lowest since Bloomberg started tracking them in 1989 as an industry report showing home prices declined added to signs the recovery is faltering. The pound completed a third yearly advance versus the euro after 15 European summits in two years failed to stop the debt crisis from spreading.

The outlook for gilts

Rail-Freight Surge Before Holiday Shows U.S. Skirting Recession - Bloomberg

North American railroads

Rail-Freight Surge Before Christmas Shows U.S. Economy Skirting Recession - Bloomberg

North American railroads

Here’s the campaign. Where are the ads?

The 2012 Republican primary campaign has already produced its share of carefully crafted messages, political drama and mudslinging.

But not much of that action has played out during commercial breaks in early selection states such as Iowa, New Hampshire and South Carolina.

That’s because spending on political ads — usually a hallmark of campaign strategy — has fallen off a cliff.

"I’ve never seen anything quite like this," said Paul Frederickson, a 38-year veteran of the television business and general manager at KCCI in Des Moines.

The station has experienced about a 50% drop in the number of purchased political ads, according to Amanda Hull, KCCI’s general sales manager.

"It’s a huge deficit to fill when you’re planning for your budgets and you need that revenue to be coming in," Hull said.

According to an estimate of political ad buys from Campaign Media Analysis Group (CMAG), spending in Iowa is down nearly 85% from last cycle. That figure includes spending by candidates and political action committees, but does not account for spot cable advertisements.

The trend is not just playing out in Des Moines — it’s everywhere. Nationwide, CMAG estimates suggest spending is down as much as 60% when compared to the 2008 campaign.

"Candidates are probably spending a quarter as much money — just on the Republican side," said Ken Goldstein, president of CMAG. "It’s getting intense now, but it’s not going to make up for the ads that weren’t on the air in September and October."

Campaign watchers say there are a few possible reasons for the drop in advertising.

First, there have been more debates held this year than any other in recent memory. And for candidates, that means a ton of free airtime.

America’s Choice 2012

Goldstein said debates usually allow candidates to receive three days free coverage, as news channels run stories leading up to, during, and after the debate no faxing pay day loans.

And since the Republican primary has been relatively drama-filled, the number of news stories produced on candidates has increased, resulting in more cost-free airtime.

In Iowa, there is another reason sales will be lower this year: the compressed early caucus and primary schedule.

The state’s caucus, the first in the country, was initially scheduled to take place in February, but jockeying among other early states forced Iowa to move the date up to Jan. 3.

Swing state economies complicate 2012 picture

That has repercussions beyond just politics, as local merchants are finding it difficult to place ads during December, a crucial time of the year for the retail industry.

"We do hear complaints from regular advertisers," said Hull, who added that the station must run political ads because of Federal Communications Commission requirements that mandate equal airtime for candidates.

Even with diminished spending, political spots can still take up half of all ads during local news broadcasts. Just before the primary, every ad during key programs could be for one candidate or another.

For the average Iowan, that can get a little old.

"Every time I flip on the TV it’s one ad after another. You flip the channel hoping to get away from it and you see more ads," said Emily Heetland, a teacher.

"I don’t like watching them," she said. "I get sick of them."

– CNNMoney Associate Producer Jordan Malter contributed to this report.  

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China, Japan to Back Direct Trade of Currencies - Bloomberg

Japan and China will promote direct trading of the yen and yuan without using dollars and will encourage the development of a market for companies involved in the exchanges, the Japanese government said.

Japan will also apply to buy Chinese bonds next year, allowing the investment of renminbi that leaves China during the transactions, the Japanese government said in a statement after a meeting between Prime Minister Yoshihiko Noda and Chinese Premier Wen Jiabao in Beijing yesterday. Encouraging direct yen- yuan settlement should reduce currency risks and trading costs, the Japanese and Chinese governments said.

China is Japan

Economy ends tough 2011 on a surprising upswing

The economy is ending 2011 on a roll.

The job market is healthier. Americans are spending lustily on holiday gifts. A long-awaited turnaround for the depressed housing industry may be under way. Gas is cheaper. Factories are busier. Stocks are higher.

Not bad for an economy faced with a debt crisis in Europe and, as recently as last summer, scattered predictions of a second recession at home. Instead, the economy has grown faster each quarter this year, and the last three months should be the best.

“Things are looking up,” says Chris Rupkey, chief financial economist at the Bank of Tokyo-Mitsubishi UFJ.

When The Associated Press surveyed 43 economists in August, they pegged the likelihood of another recession at roughly one in four. The Dow Jones industrial average was lurching up or down by 400 points or more some days.

There was plenty of reason for gloom. A political standoff over the federal borrowing limit brought the United States to the brink of default and cost the nation its top-drawer credit rating.

Most analysts now rule out another recession. They think the economy will grow at an annual rate of more than 3 percent from October through December, the fastest pace since a 3.8 percent performance in the spring of last year.

Many economists still worry that the year-end surge isn’t sustainable, in part because the average worker’s pay is barely rising. And Europe may already be sliding into a recession that will infect the United States.

The outlook could darken further if Congress can’t break the impasse blocking an extension of a Social Security tax cut for 160 million Americans and emergency unemployment benefits.

Yet for now, the economy is on an upswing that few had predicted:

_ JOBS: The number of people applying for unemployment benefits came in at 366,000 last week, down from a peak of 659,000 in March 2009. Even in good economic times, the figure would be between 280,000 and 350,000.

Employers have added at least 100,000 jobs five months in a row, the longest streak since 2006. And the unemployment rate fell from 9 percent in October to 8.6 percent last month, the lowest since March 2009.

Small businesses are hiring again, too, according to the National Federation of Independent Business.

Business is up at AG Salesworks in Norwood, Mass., which helps technology companies like Motorola find new customers. The firm has hired 26 workers to restore its staff to 56, erasing the job cuts from the recession. CEO Paul Alves plans to add an employee or two a month as long as growth continues.

“I do see more confidence than I saw 12 months ago,” Alves says. “But it’s good, not great. Robust isn’t the word I’d use.”

_ SPENDING: The holiday shopping season has turned out better than anyone expected. Sales from November through Saturday were up 2.5 percent from last year. Americans have spent $32 billion online, 15 percent more than a year ago. Retails sales were up in November for the sixth month in a row. People are spending, in particular, on clothes, cars, electronics and furniture.

_ CONSUMER CONFIDENCE: Americans felt better about the economy in November than they had since July, according to the Conference Board, a business group that tracks the mood of consumers.

The board’s consumer confidence index climbed 15 points to 56 in November, the biggest one-month jump since April 2003. During the Great Recession, the index fell as low as 25.

“It seems like the confidence of the traditional American consumer is higher right now,” says Jim Newman, executive vice president of operations at the digital marketing company Acquity Group, which has added 100 jobs since summer.

_ GAS: Falling prices at the pump have freed more money for consumers to spend on appliances, furniture, vacations and other things that help drive the economy. The national average for regular unleaded has sunk to $3.21 a gallon since peaking at $3.98 in May, according to the AAA Daily Fuel Gauge.

_ INVENTORIES: Businesses are restocking shelves and warehouses, more confident that customers will buy their products. In October, their inventories were up 8.7 percent from a year earlier. An increase in inventories is expected to account for perhaps a third of growth this quarter.

The battered housing market might be showing signs of recovery. Home construction rose more than 9 percent in November from October, driven by apartment building. And the National Association of Realtors said Wednesday that sales of previously occupied homes rose 4 percent in November.

But housing is climbing out of a deep hole: The existing homes sold at an annual rate of 4.4 million _ well below the 6 million that would signal a healthy housing market. And the real-estate agents’ trade group revealed Wednesday that it overstated sales by 3.5 million during and after the Great Recession.

Once they peer into 2012, economists turn cautious. Bernard Baumohl, chief economist with the Economic Outlook Group, says that stronger consumer spending “is absolutely unsustainable. …. Wages have not kept pace with inflation all year.”

The government says that once you adjust for inflation, weekly earnings dropped 1.8 percent from November 2010 to last month. Consumers have used savings or credit cards to finance their purchases. Once bills come due in early 2012, Baumohl foresees a cutback in spending.

Baumohl is so pessimistic that he expects the economy to shrink at a 0.2 percent annual rate in the first three months of 2012 and to end the year with no more than 1.8 percent growth.

Europe is almost sure to slide into recession, even if its policymakers find a solution to the continent’s debt crisis. In the worst case, a chaotic breakup of the euro currency could ignite a worldwide financial panic.

Joe Echevarria, CEO of the accounting and consulting firm Deloitte LLP, says his company’s clients are delaying hiring or expansion decisions to see if Europe’s crisis will be resolved.

Another worry _ again _ is Washington. President Barack Obama and Republicans in Congress still had not broken their impasse Wednesday on how to extend a Social Security tax cut. Without an extension, taxes will go up $1,000 in 2012 for someone making $50,000. A couple making $100,000 each would pay $4,000 more.

Failing to extend the tax cut, combined with the end of long-term unemployment benefits and other federal budget cuts, could shave 1.7 percentage points from growth in 2012, warns Mark Zandi, chief economist at Moody’s Analytics.

Forecasters are also chastened by the past two years. Since the Great Recession officially ended in June 2009, the economy has stalled twice just when it appeared to be gaining momentum.

In mid-2010, businesses slowed spending sharply. This year, the damage came from protests in the Middle East that drove oil prices higher at the start of the year, the earthquake in Japan in March, budget cuts by state and local governments and the stalemate in Washington.

But Joel Naroff of Naroff Economic Advisors says he thinks the fears about next year are overblown and the economy will grow 3 percent in 2012. Next year will be all about jobs. If job growth keeps accelerating, the economy is much more likely to meet Naroff’s predictions than the pessimists’.

In addition, Naroff says, that’s because consumers and businesses have grown more confident. If Europe averts disaster _ a crackup of the eurozone _ and endures only a mild recession, as Naroff expects, the impact on the United States will be minimal, he says.

“If you stopped the average person on the street and asked, `Are you slowing your spending because of what’s happening in Europe?’ they’d ask, `What planet are you from?’”

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